We talked about how you can gain the attention of audiences through Instagram, but what do you do with their attention once you have it? Sure, you can take them to your website and go for the quick sale. But that only creates a quick purchase and we are looking for something more. A fan. …
First impressions are a big deal. Especially when you consider that in-person, first impressions are a rarity nowadays. Even before the pandemic, real life interactions were becoming less frequent. Today, in-person connections have given way to likes, followers, comments, shares, and other forms of digital engagement. As a result of this societal change, Instagram has …